A Perfect Match Between Consumers & Goods

Brandi is a holistic solution for personalizing data in the FMCG retail market. Our platform provides End-to-End solution for retailers to provide their consumers with precise and personalized offers using top-notch user interface messages and emails. Transforming your legacy database to personalizing marketing machine without any requirement for internal expertise or heavy investments.

Automatically personalize the marketing/promo messages you send to your customers. Our unique algorithm rates each promotional campaign separately for each shopper based on his/her shopping behavior, using dozens of attributes per SKU, micro-profiling, price sensitivity per category and many other factors. This allows shortlisting campaigns per shopper - they each automatically receive their own retailer-branded personalized message/email.

If you send one generic message to all your customers, it means you send diapers & baby promos to bachelors and grandparents, meat promos to vegetarians, chocolates promos to people on a diet… We will make sure the right promos reach each consumer, increasing engagement in your marketing messages, which in turn will increase visit frequency & basket size – hence your sales and profits. You have 100,000 customers? Our system will generate 100,000 different messages!

Brandi currently receives customer & sales data of over 150,000 shoppers on a daily basis.

Customers who open Brandi's personal message buy 16% more on the following week! Brandi's message gets conversions in 64% of the messages!

63% of customers expect the retailer to use their shopping routine to improve customer experience. Only 42% feel their retailer / brand is doing it successfully! Well… It's 2020, and most retailers still send their customers generic marketing & promo messages. Most of the content being sent is irrelevant to the customer, he in return treats these messages as junk and sometimes even asks to unsubscribe. Our service personalizes each message, maximizing relevant consumer content to increase customer's satisfaction & retention.

Brandi connects straight to your tills or your loyalty program database, whichever you prefer. We import your promo grid and run Brandi's unique algorithm to rate each promo separately for each shopper. Our system analyzes each shopper by his/her behavior to predict what they are most likely to purchase next. The process ends with a shortlist of 15-20 campaigns per shopper, which will be sent on a pre-designated time agreed by the retailer. This message will be automatically populated by the system with the retailer's own layout and logo.

Yes, of course. We will create a new database, register it (if required by local law) and operate it for you. The process will remain identical with us taking the workload from you completely! No internal resources required.

Our connections are encrypted and servers secured. We use permissions management & an audit system is in place. We uphold all local privacy & security regulations, including GDPR where required.

Of course, no problem at all! Our tech guys will do all the heavy lifting. We will plug our server into your database or just connect to the till system. From there on our system is self-sufficient and no internal resources are needed.

Not at all. We have a flexible pricing system to suit retailers in all sizes in all regions of the world.

Feel free to contact us via email / chat. We will be more than happy to share more details and schedule a meeting with you wherever you are.